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eCMO 2010 – the “e” behind re-Branding Strategy
Date & Time: 30 June 2010 (Wed) l4:00 – 18:00
Venue: 4/F, Exhibtion Hall, HKPC Building, 78 Tat Chee Avenue, Kowloon Tong
Organizer: Hong Kong Association of Interactive Marketing
Event Agenda: http://tinyurl.com/ecmo2010-agenda
Online registration: http://tinyurl.com/ecmo2010
Conference Objective:
eCMO Conference had been held in 2008 and 2009 with overwhelming responses. Riding on the past success, HKAIM will hold eCMO Conference 2010 for the 3rd time, integrated with the new and the old to explore how companies create effective marketing strategies by leveraging traditional and unconventional marketing approaches. Throughout the Conference, the marketing leaders across a breadth of industries will provide their perspectives on the opportunities, trends, and challenges affecting the rapidly changing landscape. We invite you to join this Conference to explore the latest trends and research in the field, and foster personal and professional networks.
Our speakers who are marketing leaders across a breadth of industries will provide their perspectives on the opportunities, trends and challenges affecting the fast-changing landscape. They include:
Guest of Honor: Dr. William Lo Wing Yan, Vice-Chairman & Managing Director of I.T. Limited
Guest Speakers:
Mr. Kenneth Wan, Group M
Mr. Ralph Szeto, CMRS,
Mr. Eden Lau, Brandtology
"Internet Marketing Trends in the Chinese Mainland: Implications for Hong Kong Businesses" Dr. Dou, City University
"Unleash the power of mobile advertising" by Mr. Andy Ann, Darizi,
"From well-known to well-loved" by Mr. Alex Chung, Samsung,
Mr. Bill Luan, Google,
Mr. Kevin Huang, PixelMedia
Ms. Susanna Lam, Synovate
Speaker from Mingpao (TBC)
And more coming soon .....
Who should attend: CEOs, CMOs, Senior Vice Presidents through Directors of Marketing, Senior Vice Presidents through Directors of Strategic Planning, Directors of Marketing Research, Marketing/Brand Directors and Managers.

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